This section applies solely to residents of the State of California under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). If you are a California resident, you are entitled to certain rights regarding your personal information.
1. Categories of Personal Information We Collect
We may collect and use the following categories of personal information:
- Identifiers (e.g., name, address, phone number, email)
- Demographic data (e.g., age, gender, income range)
- Commercial information (e.g., products or services of interest)
- Internet or other electronic activity (e.g., device/browser type, IP address, cookies)
- Geolocation data
- Inferences drawn from other personal information (e.g., lifestyle segments)
- Sensitive personal information (e.g., health interests or precise geolocation) — only when voluntarily submitted
This information is collected directly from consumers, from survey responses, opt-in forms, third-party websites, and data compilers who adhere to privacy regulations.
2. Use of Personal Information
We may use your personal information to:
- Deliver personalized email marketing or digital ads
- Share relevant offers from third-party advertisers
- Perform analytics and campaign measurement
- Enhance, validate, or clean data
- Improve user experience and website functionality
3. Sharing and Selling of Personal Information
Under California law, “selling” and “sharing” include the exchange of personal data for targeted advertising purposes. We may disclose your personal information to third-party advertisers, data partners, or platforms for marketing, lead generation, or analytical purposes.
You have the right to opt out of the sale or sharing of your personal information.
4. Your Rights as a California Resident
If you reside in California, you have the following rights:
- Right to Know: You may request that we disclose the categories and specific pieces of personal information we have collected about you.
- Right to Delete: You may request that we delete any personal information we have collected from you.
- Right to Correct: You may request corrections to inaccurate personal data we maintain.
- Right to Opt-Out: You may direct us to not sell or share your personal information.
- Right to Limit Use of Sensitive Personal Information: If applicable, you may limit how we use your sensitive personal information.
5. How to Exercise Your Rights
To exercise your rights under CCPA and CPRA:
- Visit our “Do Not Sell or Share My Personal Information” page (link in website footer)
- Email us at support@americanhealthcensus.com with the subject line: CCPA Privacy Request
We will respond to verifiable consumer requests within 45 days, as required by law. You may designate an authorized agent to make a request on your behalf.
6. Non-Discrimination
We will not discriminate against you for exercising any of your CCPA/CPRA rights, including by denying services, charging different prices, or providing a different quality of service.
7. Minors Under Age 16
We do not knowingly sell or share the personal information of consumers under 16 years of age.
8. Retention of Data
We retain personal information only as long as necessary to fulfill the purposes for which it was collected or as required by applicable laws and regulations.